Algorithm powered booking platform for groundbreaking airline model

Client
Flyv
Location
🇨🇭Switzerland / 🇩🇪Germany
Website
flyvirtual.globalCooperation dates
May 2023
Project status
🟢Finished
Scope of work
Product DiscoveryConcept Designs
Flyv's Ambition
Based between Switzerland and Germany, Flyv wants to change how Europe thinks about aviation. Instead of the hub-and-spoke system most airlines use, Flyv relies on an advanced scheduling algorithm. The software plans daily flights based on bookings and operational details. Customers get a distinctive service: they know their travel window when they book and receive the exact trip details shortly before departure. The app hasn't launched yet, and Flyv's goal is to become a leading, recognizable global brand.

Our Work with Flyv
The collaboration started in May 2023, led by Account Manager Artur Povodor and Project Manager Seweryn Olek. The mission: turn the conceptual phase into a tangible design prototype.
Our approach covered:
On-site workshops
Knowledge transfer through on-site workshops with the Flyv team.
Low-fidelity designs
Formulating low-fidelity designs and testing them with users.
Technical analysis
A detailed technical analysis focused on the booking flow and the fulfillment algorithm.
Estimates and projections
Strategic estimates and next-step projections.

Challenges
Striking the Right Balance in Design
Flyv's business model created a two-sided design challenge. The UX had to feel familiar, echoing conventional airline ticketing systems, while clearly showing how Flyv's model stands apart.
Booking & Fulfillment Platform
Designing a robust booking platform and a fulfillment algorithm that produces actionable offers was essential. It meant carefully weaving resource management together with potential route creation, so every proposed flight is viable.
The Flyv Difference
With over 450 small airfields in Germany alone, Flyv saw the opportunity for a new way to travel: easier journeys, significant time savings, and the convenience of local airfields. Their commitment is to make inter-city and rural connections more efficient and capture an untapped market.

The Results
8
Weeks of work
9
SH team members involved
9
User tests conducted
4
Prototypes created
58
Screens of concept designs
All of it led up to a key meeting in Warsaw. The collaboration brought Flyv's vision closer to reality and shaped it into a tangible prototype, ready for investor conversations.
Making Flyv's travel model tangible and investor-ready.
Reflection
Flyv's fresh approach to aviation, combined with SH's expertise in custom software development, web development, and product design, sets the stage for a new chapter in European travel. This project reflects what we care about most: turning abstract ideas into viable products, ready for takeoff.
Experience the Flyv difference at flyvbird.com.
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